New Rules of Legal Thought Leadership Webinar

Legal Thought Leadership has changed. Dramatically.

Using Legal Thought Leadership to build a law practice has been popular for over 20 years.

In the past, if you gave some speeches and wrote some articles somewhat consistently — you might own a relatively narrow niche. Particularly if there were few other lawyers competing for airtime!

And now the competition  for airtime — or attention — has increased dramatically.  How many webinar invitations have you received this year for an event on the impact of Dodd-Frank? How many client alerts? Do you wonder how you can be more effective in reaching the right people with your resources?

Join our webinar Sept. 27: The New Rules of Legal Thought Leadership: How to Stand Out and Get Noticed

Here’s a preview:

Join me, Marsha Redmon and Jim Durham, CMO of McGuire Woods LLP for a webinar on the New Rules of Legal Thought Leadership on September 27 at 1 p.m. EST.

REGISTER

In the webinar we will cover:

• A realistic assessment of Thought Leadership as a business development strategy
• What lawyers and firms need to do differently now
• The problems and benefits of Social Media in successful profile raising
• When Thought Leadership is the wrong strategy
• A hot topic checklist to help you identify a compelling topic in your niche
• Examples of successful Thought Leadership at law firms big and small

Register for webinar

Filed in: Featured, Legal Business Development, News and Events | Tags: Business Development Skills, Getting Business, Legal Thought Leadership, Owning Your Niche, Raising Your Profile, Webinar, Webinars for Business Development